Sales Training Programs:

Workshops available in half-day, full-day and multi-week sessions.

Innovative sales training programs provide sellers with critical skills for engaging today’s busy buyers.  Programs are based on the strategies presented in Julie Hansen’s new book, ACT Like a Sales Pro - a finalist for “Top Sales and Marketing Book of 2011″

Sample Programs:

Gaining the appointment with proven acting techniques:

It’s harder than ever to get in front of decision makers.  One study says it takes an average of 16 attempts to get a meeting.  Sellers need new ways to get appointments today.  In this session, sellers will learn successful techniques from highly-competitive auditions and casting calls to:

  • Gain the appointment using audition techniques
  • Develop fearless and effective cold-call skills using suspense
  • Gain confidence using actor’s secrets for dealing with stage fright
  • Handle obstacles to appointments using the rules of improv

The 7 Second Sale:

Many sales are lost in the first seven seconds.  Experts say we have 7 seconds to make a first impression. How can sellers ensure they are making the most of those critical first seconds every time, whether in person or on the phone?  In this game-changing session, sellers will:

  • Discover 12 casting director’s secrets for a memorable first impression
  • Create immediate and authentic rapport
  • Learn an actors preparation for maximizing the first 7 seconds
  • Break through fear with the actor’s “moment before”

Dramatic Closing Techniques:

When it comes to closing, many sellers get hung up.  Traditional methods of closing and creating urgency to buy are no longer effective.  Acting offers a variety of unique techniques for moving easily to close and:

  • Uncover authentic urgency
  • Maintain control and handle obstacles using Sales Improv ™
  • Identify closing actions
  • Fearlessly move to close with the “acting as if” technique

Mastering the 7 Sales Pro Roles:

There are seven basic roles salespeople play with any given client, from cold-caller to presenter to closer.  If sellers aren’t maximizing their effectiveness in each of these roles, they are not selling up to their potential.  Often sellers don’t recognize weaknesses or have developed ineffective compensating behaviors.  In this workshop sellers will:

  • Identify weak roles or compensating behaviors
  • Learn acting techniques for improving performance in all 7 sales roles
  • Discover how to maximize their own Sales Pro role
  • Master the 7 Sales Roles through Rehearsal-based Role Playing ™

Delivering Memorable and Persuasive Presentations:

Face it, most sales presentations are dull, informational and unmemorable.  Yet we may remember a great acting performance for months or years.  There is much we have to learn from actors about engaging an audience!  In this session sellers will:

  • Learn actor’s methods for memorizing and personalizing sales scripts
  • Master the art of delivering an authentic, compelling presentation with confidence
  • Recreate a fresh “sales performance” on every sales call
  • Gain a 93% advantage over competitors
  • Turn a presentation from a monologue into an engaging dialogue
  • Acquire performer’s presentation skills for demonstrating or displaying products

What Sales Executives are Saying About ACT Like a Sales Pro Training:

“Julie brings a whole new approach to Sales Training by incorporating the latest in acting techniques into the “Art” of the Sale.”
–Jackie Purmort | Director of Corporate Support | Colorado Public Radio

“Since prospects and customers are stretched thin and are distracted more than ever, it’s refreshing to gain a fresh perspective on ways to orchestrate a first impression that make a difference.  From “raising the stakes”  to “holding your beat”, Julie’s insight offers dramatic elements that give the prospect an experience to remember and compels them to take action.”
–Jackie Wold | National Sales Director | The Work Connection

“Julie brought a new energy and awareness to our office.  She has a charm in front of a group which puts the group at ease and ready to learn from Julie’s expertise.We all know that acting is a vital part of all that we do, even if we are unaware of it and this presentation was very valuable for my sales force not only in their careers but in their lives in general.”
–Jill Croteau | Managing Broker | Coldwell Banker Brokerage

“Julie’s sales training program is unique, enlivening and effective!  She helped our team find creative new solutions to the unique challenges that we face.  I greatly benefited from Julie’s program — after our fist session I was able to identify sales challenges and turn them into new and actionable strengths!”
–Roberta Cedillo | Senior Underwriting Associate

“Julie’s coaching has sharpened my presentation skills, and that is critical in this competitive ad sales environment.    Effective communication is key for everything from getting your foot in the door to building rapport and closing the sale.  This is the best investment that I’ve made for my professional development by far.”
–Madelyn Dellere | Account Executive | FOX Television

All programs can be customized to fit the needs of your group.

Pricing available on request.

Hard to get your group together?  All programs available on Skype or as a webinar.